Looking for a quick and easy way to boost your trade business marketing? Google Business Profile could be your answer.

What is a Google Business Profile and how can it help your trade business?

Google Business Profile (formerly known as Google My Business) is a free service. It can seriously help you boost your online presence. No reels, no algorithm (YAY), it’s simple to set up and free to use. Read on for the details.

A Google Business Profile is a free listing you create specifically for your business.

It can help you get found online when people search through Google. If you serve a designated area your Google Business Profile can make sure you’re visible to that area. 

It’s available to service providers and product businesses and is super simple to set up.

Some of the details you can put into Google Business Profile include:

  • What you offer
  • Your operating hours
  • Your details (eg website, contact details and location)
  • Images of your work, team or product
  • Special offers
  • Items for sale 

What are the benefits of having a Google Business Profile?

There are many benefits of having a Google Business Profile. Some of them are:

  • Increased visibility: A Google Business Profile can help your business show up in Google Maps and Google Search results
  • Better customer engagement: With a Google Business Profile, you can interact with customers by responding to reviews and messages.
  • Accurate information: You can maintain accurate information about your business online and tell Google your standard hours and operating hours over public holidays, your website details, best contact number or booking link and location.
  • Free advertising: It’s free to set up and use and you can upload special offers 
  • Data, analytics and insights: You can see how customers interact with your Business Profile by viewing insights and make informed decisions about what you put on your profile and content to have the most impact possible.

Having a Google Business Profile can give you an edge over competitors 

A Google Business Profile can improve your local SEO. Google is the number one search engine in the world. By providing more information about your business to Google, you are giving it the information it needs to drive traffic to your website and people to your business.

How do I create a Google Business Profile?

To create a Google Business Profile, visit the Google Business Profile page to get started. 

You’ll need to either sign into your Google account or create one. 

After that, you will be guided to answer all of Google’s prompts about your business. Once the details are completed, you’ll need to verify your business.

When Google accepts your profile verification, you’re ready to roll!

Remember to edit your Google Business Profile regularly to keep it up to date.

And don’t forget to request reviews from your clients, you can generate a request link through your Google Business Profile. Testimonials speak volumes by boosting your tradie reputation, increasing trust and encourage people to get in touch.

Questions or comments? Leave them below, we’d love to hear from you!

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Ready to take your books and business to smooth operator level? Smart choice!

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Ready to take your books and business to smooth operator level? Smart choice!

Contact Us

Ready to take your books and business to smooth operator level? Smart choice!

Contact Us

Ready to take your books and business to smooth operator level? Smart choice!